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The Star Group Chief Editor Datuk Seri Wong Chun Wai (right, front row), Deputy Chief Suria FM operations, Yusry Abu Samah (fourth from right, front row)) Chief Executive Officer of Star Radio Broadcasting, CK Tan (center, front row) with the presenter at the Suria FM radio station re-branding.
Suria FM listeners to Promote Brands Fun
KUALA LUMPUR: radio station that recorded the highest increase in listeners, Suria FM to appear more fresh when they introduce their latest theme is ‘Spice up Your World’ to the audience.
Deputy Chief Operating Officer of Suria FM, Yusry Abu Samah said the new theme is one of the parties to express in strengthening its position as one of Suria FM listeners preferred station.
“Even to come up with are very different, we still retain the original format of ‘Best Music 90′s and New as well as taking into account some of the things considered necessary to satisfy the listener.
“On the basis of this change was also made after a survey conducted , “he said to mStar Online after launching the New FM Solar here, Thursday.
At the same time, also launched the station logo aspects in accordance with the new concept and branding them.
In addition to Yusry, was also present at the launch was Chief Editor of The Star Group, Datuk Seri Wong Chun Wai and CEO of Star Broadcasting Radio, CKTan.
In addition, Yusry said, other changes in theme and logo, style, presentation by the DJ, segments, filling the program will also appear according to the new concept.
Yusry Abu Samah. He said the decision to take Nabil Raja Boys and Kenchana before this Goddess is one of the introduction of new concepts to the listener.
“It was not said before this all the listeners are not friendly and cheerful, but the new theme will impact more on the listener.
“The presence Kenchana and Nabil also bertepepatan with this new mission,” he said.
Meanwhile, Yusry said, for support the new face of the station, several programs were organized for Suria FM closer to our fans.
Yusry said they will hold the solar Ceria-Okay Roadtour 2012 with Warner Music artists that requires participants to sing with one of their families.
“We will be at the Metro Point Kajang on February 18, Megamall Penang (February 19), Kuantan Parade (February 25) and complex Pasir Gudang (February 26) in conjunction with the competition and meet listeners.
“Among the artists involved will also be as Awi Rafael, Fiq, Wana, Awanband, Filsut, Taxi and others,” he said.
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